ELEVATE ONLINE EXPERIENCE
Website Design
As a web designer, I have worked with a variety of businesses to create custom website designs. I've worked closely with copywriters, developers, project managers & stakeholders to create & maintain these sites.
Along with creating custom websites, I have experience with designing new web pages that utilize existing components & templates. This poses a unique set of challenges focused on creating designs that meet business needs while also working to fit within the existing, pre-determined parameters.
MOTIVATE CUSTOMERS & DRIVE CONVERSION
Promotional & Disruptive Design
In my current role, I am responsible for the creative of sitewide promotions with the goal to motivate customers & drive conversion. This creative is utilized from e-commerce sitewide marketing, to email, to social media creative channels.
Modal designs are intended to disrupt the online customer but keeping them on the website where they were searching while offering additional messaging to drive specific sales or messages. These components must be flexible in accommodating a variety of messages across goals of conversion & awareness.
